You can add ads to your map with the adsmanager (version >= 2.11a). It's possible to show ads and link them to your adsense account and specific channel. 
There are not many ads yet on the map (mostly USA).

{mosmap adsmanager='1'|maxads='15'}

Extra parameters:

maxads - maximum advertisements

adsense - your adsense id

channel - your channel of adsense

searchtext - for specific keywords to filter advertisements

It's possible to show the googlebar (version >= 2.11a). This can't be linked to adsense (yet). Can't be combined with Localsearch!

{mosmap googlebar='1'}

You can add photo's of panoramio on your maps.

{mosmap panoramio='1'} 

You can ad local search to your map (version >= 2.11a). It's possible to show ads and link them to your adsense account and specific channel. Can't be used with Googlebar!

{mosmap localsearch='1'|adsense='pub-1234567890'|channel='1234567890'|searchtext='pizza'} 

You can show the traffic overlay on the maps (version >= 2.11a).

{mosmap lat='25.78258030688864'|lon='-80.21392822265625'|traffic='1'}